Krispy Kreme grew to become a doughnut behemoth in the US. The formula was simple: Scarce supply, high short-term taste satisfaction, and a dozen priced almost the same as just four.
As a result, mo… [+1287 chars]
Read the whole story by Seth Godin on Seths.blog:
https://seths.blog/2022/05/please-share-the-extra-with-a-friend/
